Jesse Coulter

Has your perspective of your career changed as you've aged? I know mine sure has. I'm rambling a bit in this post about how I ended up where I am and the steps it took to get there. 

I have been in marketing since 2010 and have learned some key lessons in building my personal brand over the years. Whether you work or not, these tips can benefit many aspects of your life. Your personal brand is all about who you are and what you want to be known for.

Months before I was laid off from my job I started doing coaching sessions with a therapist. Instead of it being structured like a traditional therapy program (past focused) it focused on the future. Felt more like life/career coaching. I met with my coach every other week for 3 months, and during that time we spent a lot of time discussing fear vs. love based thinking. It was a game changer for me, and I wanted to share the golden nuggets from what I learned in hopes it could help someone else!

I've never been a big resolution type of person or choosing a word for the year. However, 3 years ago I started writing out small monthly goals and it was an absolute game changer. Setting small goals made them much more attainable. It's much easier to achieve a larger goal when you break it up, for instance if you want to start a blog you would set goals of how to achieve that every month. For instance one month could be to research/decide on a blog name and buy a domain. The next month could be to buy a template, design your site, and so on. A big hairy goal can be overwhelming so breaking it up in to bite size monthly goals is helpful! 

Over the years I've learned the importance of attending blogger events and conferences. You will make connections that will last a lifetime and partnerships that could change your future. Today I'm sharing the best conferences to attend and why they are so important for your business!

The time has finally come that I must head back to work. These past 4 months with Turner have been the happiest of my entire life.  I've struggled with the desire to stay at home full-time or go back to my career.  I would love something right in the middle, but I haven't found that opportunity yet.  Tomorrow, I'm starting my first day at my new job as a Claim Rep at one of State Farm's corporate offices in Austin.  My heart just breaks when I think about dropping Turner off at day care, but I have to keep telling myself that it is for the best at this time in our lives.  Alex and I can't wait to buy a house,  and give Turner the opportunity to run and play in a backyard.  Financially, for our dreams to happen I had to make the decision that I need to work.  Also, a part of me really does miss interacting with others in a business environment.  I'm also looking forward to getting dressed up every day.  I miss the fun in picking out outfits.  At least that's what I tell myself to make this transition easier.